SALES ENGAGEMENT PLATFORM
The Industry's first and only fully integrated sales engagement platform
Who better to drive customers and prospects to your events than the team of sales executives already engaging them every day?
WEG’s Sales Engagement Platform (SEP) empowers sales executives to leverage their existing customer relationships. SEP provides a single interface for all event-related activities including audience acquisition, meeting requests, and collaboration on customers’ playlists and agendas. Post-event, SEP provides visibility into the activities that their customers actively participated in.
The sales executive’s SEP journey begins with their accounts. SEP can be integrated with your CRM data solution (SFDC, Microsoft Dynamics, etc.) so that each user’s contacts are available in their event dashboard from the moment they access SEP.
Users select contacts to recruit and send customizable html invitations directly from SEP. Once invited, the sales executive can follow that customer or prospect’s activity throughout the event lifecycle.
What sets SEP apart from other event technology solutions is our ability to seamlessly integrate – both across WEG's event solutions and with many CRM and HR data solutions. Our SEP is highly configurable, real-time, and easy to securely access.
With CRM and HR data integrations, when a sales executive logs into SEP for the first time, they find their unique CRM account and contact data at their fingertips. They can then invite their contacts and maintain visibility into their customer or prospect’s event activities throughout the event.